About

Meet our Managing Director, Brook Orr. Brook is the driving force behind Lycia and a key figure in academia and business. As Director of the Northern Australia Universities Alliance, she shapes collaborative initiatives. Previously, Brook was Associate Director of Innovation at James Cook University, where she advanced forward-thinking projects and held various impactful roles over a 9-year tenure.

With over two decades of leadership in Higher Education, Vocational Training, and Tourism, Brook excels in uniting academia, government, business, and industry for real change. She holds an MBA, a Master of Conflict and Dispute Resolution, and is a Graduate of the Australian Institute of Company Directors. Brook also holds an ISO56002 Innovation Management Certificate and a Graduate Certificate in Education for Sustainability.

Her international experience spans Europe, North America, and extensive engagement in Central and South America, Asia, and the Pacific, enriching her cross-cultural insights and international business acumen.